Innovation In Communication

We’re a different communications firm.

We’re full-service but we’ll help you better engage with your stakeholders using mobile.

We’re solutions focused; bespoke solutions that will generate tangible business outcomes.

In parallel we’re concerned that as a society we can do more to protect our environment, we want to make a difference, so we established bhive environmental.

meet our directors

Rob and Michael bring their unique communications and marketing experience to the world of mobile and the digital natives. For the last six years we’ve dedicated our firm to the mastering of the mobile environment.

  • Michael wall

    Mobile is now at the centre of customer engagement.

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  • Rob Gell AM

    The importance of interconnectedness

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our work

Communications strategy = mobile + video » engagement

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Bendigo Bank - miBanker

We designed a world first mobile application to help Bendigo Bank better engage with its business customers. The miBanker App provides tailored content that the business customer deems important, that will help them better manage and grow their business. Supporting the miBanker App is a live analytics dashboard that helps the business banker better understand their customers' needs.

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A Federal Government initiative, eHealth is the electronic management of health information to deliver safe, more efficient, better quality healthcare. bhive was engaged by the Federal Government and 9 Medicare Local offices to develop an education campaign for both the public and medical practitioners, which included full creative, an animated video that explained the service, a mobile platform and branded QR Code that was incorporated into the design of all POS material, 30 sec TVC and 60 sec cinema ad.

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GlaxoSmithKline Australia

An innovative method of engaging with staff - video messages from key executives straight to the mobile phones of staff members as they prepare for major sales and product launch conferences. You can bet a personalised SMS message from the boss will be opened!

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The Alfred Hospital

Every year more than 60,000 people turn to The Alfred for emergency care and treatment. Our QR code driven campaign loaded a specially designed mobile web App which featured "behind the scenes" video of emergencies and the opportunity to donate to rebuilding of The Alfred's world class emergency department with the call, "you never know when you might need us."

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Monash University - JMR

The Jock Marshall Reserve is an invaluable teaching site on Monash’s Clayton campus. To support the School of Biological Sciences teaching program we produced a mobile web App to assist students identify, birds, lizards and frogs and other fauna and flora at the site. For Monash’s Berwick campus Open Day we developed a QR code based information and testimonial video for prospective students.

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Future Metals Recycling

In a non-deskbound world Future Metals Recycling clients are on the move. We designed an integrated campaign incorporating a new easy to use website, a QR code driven mobile site that updates weekly specials and a social media based competition to increase brand awareness.
bhive is also engaged in brand positioning for Future Metals Recycling that will more accurately align with the needs of the company's corporate customers.

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The Greens

For the 2013 Federal election campaign The Greens wanted to maximise the ability to sell their message right up to polling day. bhive distributed via a personalised SMS, a video message from Adam Bandt on the eve of polling day to members and supporters, with a request to forward the SMS to five friends. We achieved an open and viewing rate of 42%. We congratulate Adam Bandt on winning the seat of Melbourne.

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The Melbourne Rebels

As a new elite sporting team in Australia, the club wanted to adopt world's best practices for member engagement. For home games at AAMI Park, we recorded video interviews immediately after a game and distributed them to members in the form of a personalised SMS to their mobile phone, so that it arrived before they reached their car or train for the journey home.
With games being played overseas (South Africa and New Zealand) we distributed video messages pre and post game to keep the members engaged and to feel a part of the inner sanctum.

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Hexagon Safety & Infrastructure

bhiveGROUP has developed a targeted Communications Strategy for Hexagonsi to support the company’s Safe City Solution developed in partnership with Huawei. Our work in engaging government and emergency services agencies has helped support the introduction of Hexagon’s integrated solutions for public safety and security at reduced cost. Following Hexagon’s Shaping the Future of Safe City event we delivered a Mobile Information Platform (MIP) to a highly targeted database by SMS and achieved a 70.3% open rate and video viewing rate of 64.8%.

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Mercedes Benz

bhive scripted and filmed a video message from Max Walker and the dealer principal to invite people to a drive day weekend. The video message was distributed via sms to a targeted database with all places filled within an hour of distributing the message to their mobile phones - 27 Mercedes vehicles were sold from that promotion.

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Liberal Party

Clem Newton-Brown the Liberal Member for Prahran sent an SMS message to supporters in the lead-up to the Victorian state election in November 2014. The SMS was sent to a database of 6,500 constituents and was linked to a video of Clem explaining his plans to deliver a new secondary school in the electorate. It received a viewing rate of 42% on the eve of the election.

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Westside BMW

To support the launch of the new 1 Series, bhive produced a mobile campaign for the Sydney, Brisbane and Westside dealerships. A specially produced video embedded into a branded mobile platform promoting the features of the 1 Series along with an invitation to test drive. The video and mobile platform were distributed through a personalised SMS to a targeted customer database of mobile numbers, along with including the branded QR Code in dealership display material and press advertising.

"We don’t look for clients for our products. We build bespoke strategies and solutions for our clients."

bhive group

bhive story


bhive Group Pty Ltd

Michael Wall

0419 330 755

bhive environmental

Rob Gell

0412 327 185

4a Robert Street
Collingwood VIC 3066